Privacy Policy

Last updated 30.12.2025

This Privacy Policy explains how Repli Oy (“Repli”, “we”, “us”, or “our”) collects, uses, and protects personal data when you use our website, applications, and services (the “Service”).

Repli Oy is a company registered in Finland and operates in accordance with the EU General Data Protection Regulation (GDPR).


1. Who We Are

Controller: Repli Oy

Jurisdiction: Finland

Contact: info@repli.dev

Repli provides software that helps businesses improve visibility across search engines and AI-driven discovery systems.


2. What Data We Collect

We collect only the data necessary to provide and improve the Service.

a) Information you provide

This may include:

  • Name

  • Email address

  • Company or business information

  • Billing information (processed via third-party providers)

  • Content, URLs, or data you submit to the Service

  • Messages sent via contact forms or support channels

b) Usage and technical data

When you use Repli, we may collect:

  • IP address

  • Device and browser information

  • Usage data (features used, interactions, timestamps)

  • Log data and error information

c) Waitlist data

If you join the waitlist, we collect:

  • Email address

  • Optional context you provide


3. How We Use Your Data

We use your data to:

  • Provide, operate, and maintain the Service

  • Generate and analyze content on your behalf

  • Improve product functionality and performance

  • Communicate with you about the Service, updates, or support

  • Manage billing and subscriptions

  • Understand usage patterns and improve Repli

Waitlist emails may be used for product updates and launch communications. You can unsubscribe at any time.


4. AI & Third-Party Processing

To deliver the Service, Repli uses third-party infrastructure and APIs. This may include:

  • Cloud hosting and deployment providers

  • Database services (e.g. Supabase, hosted in Sweden / EU)

  • AI and data providers (e.g. OpenAI, Anthropic, search and keyword APIs)

  • Analytics and monitoring tools

  • Payment processors (e.g. Stripe)

Your data is shared only as necessary with these providers to deliver the Service. These providers act as data processors and are contractually bound to comply with applicable data protection laws.

Repli does not sell personal data.


5. Marketing & Analytics

We may use aggregated or anonymized data to:

  • Improve the Service

  • Understand trends and usage

  • Inform marketing decisions

Personal data is never publicly disclosed.


6. Cookies

Repli may use cookies or similar technologies for:

  • Basic functionality

  • Analytics

  • Improving user experience

You can control cookies through your browser settings. More details may be provided in a separate cookie notice.


7. Data Retention

We retain personal data only for as long as necessary to:

  • Provide the Service

  • Comply with legal obligations

  • Resolve disputes

  • Enforce agreements

You may request deletion of your data at any time, subject to legal or contractual requirements.


8. Your Rights (GDPR)

If you are located in the EU/EEA, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request deletion of your data

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

To exercise these rights, contact: info@repli.dev


9. Data Security

We implement reasonable technical and organizational measures to protect personal data. However, no system is completely secure, and we cannot guarantee absolute security.


10. International Transfers

Some service providers may process data outside the EU. Where applicable, we rely on appropriate safeguards such as Standard Contractual Clauses (SCCs).


11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date.

Continued use of the Service after changes constitutes acceptance of the updated policy.


12. Contact

If you have questions about this Privacy Policy or data handling practices, contact:

Repli Oy

Email: info@repli.dev